Galaxy Treats
Interstellar space-themed alternative ingredients brand delivering galactic highs and cosmically delicious flavors with award-winning psychoactive ingredient infused edibles, vapes, and more
Project Description
Galaxy Treats is an industry-leading consumer goods brand, featuring an interstellar selection of cosmically delicious edible gummies and potent vape disposables that tens of thousands of customers across the United States love and enjoy. However, before Scale Smart Digital CMO, Aaron, took over marketing for the brand, this was not the case.
After several months of implementing various on-page optimization improvements, data-driven UX enhancements, and a fully integrated omni-channel marketing strategy across SEO, Paid Media, Email, Digital Advertising, Social Media, and Promotional Campaigns, the Galaxy Treats website and brand name recognition amongst consumers and media publishers alike sky-rocketed.
Involvement
Project Highlights
500%+
Online Sales Increase
During the duration of managing all marketing operations, Galaxy Treats online sales and brand presence experienced significant growth
750+
High-Traffic Media Placements
Under our CMO’s direction, Galaxy Treats earned hundreds of premium placements on trusted media websites including High Times, Leafly, Herb, Merry Jane, and more
10X
Audience Growth
By executing an omni-channel strategy across key channels, many of which were not being utilized prior, Galaxy Treats audience rose naturally alongside sales
Tired of Stagnant Growth?
Marketing is constantly evolving and every growth stage requires a different approach. While most businesses reach a plateau after their initial growth stage, smart businesses drive continual growth by constantly adapting and improving their strategies.
Which one are you?
Schedule a Free Consultation
Discover how we can help your business reach the next level
Galaxy Treats is a great example of why it’s so important to execute a sustainable omni-channel marketing strategy. Every business is extremely unique and so the approach to effectively market the brand must be unique as well.
While Search, Referrals, and Paid Ads were the strongest channels by far for Galaxy Treats, this may not be the case for another similar brand that offers the same products.
In order to identify the best-performing channels for any brand, it’s critical to implement an omni-channel strategy, otherwise, it can be a real gamble and you can end up wasting a lot of time and resources pursuing the wrong target audiences on the wrong channels.
Lastly, email marketing flows via Klaviyo were an integral part of the strategy, as it helped to maintain healthy retention rates and drive repurchases.
Featured Projects
The Scale Smart team has effectively executed dozens of stunning projects for businesses in a wide range of industries. Dive in to our team’s featured projects and discover how we do things here at Scale Smart.
